The AutoKnerd Dispatch
Your weekly download for rewiring the car biz — one story, one strategy, and one well-placed eyebrow raise at a time.
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The Hidden Sales Influence You’re Ignoring
Your walkaround should echo them, not the brochure!
Lose the brochure voice. Prove you actually listened.
Why jumping ahead in the process wrecks trust before the engine starts
“Empathy Isn’t the Endgame - It’s the Entry Point
How to stop losing customers in the last five minutes.
Because a handshake is good, but ink on paper pays the bills.
How to Finish Without Breaking Trust
The Simple Bridge That Turns Small Wins Into Big Deals
Turn tiny nods into closed deals.A one-page, printable tool that helps you stack small wins from greet to numbers.